The Wine Marketing Field Guide

The Wine Marketing Field Guide

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Email Marketing Field Guide

5-Minute Friday | Do a Post-Mortem on ONE Email or Post
We love data over here
Nov 21 • 
Heather Daenitz
Why Your Wine Marketing (Really) Isn’t Working
You gotta look at the whole pictures when determining if your marketing is working.
Nov 18 • 
Heather Daenitz
5-Minute Friday | Update Your Welcome Email (or Create One)
Because nothing says “we’re glad you’re here” like… actually saying it.
Nov 14 • 
Heather Daenitz
How many emails is too many?
It's all relative.
Sep 30 • 
Heather Daenitz
Read it Like You're Not You
Inviting you to be a bit narcissistic when you proofread your copy
Sep 3 • 
Heather Daenitz
Winery Emails that Don't Suck with Erica Walter of Email Mavens
A 30,000 foot view of winery email marketing
May 6 • 
Heather Daenitz
 and 
Erica Walter
57:10
Marketing Wine Feels Like An Uphill Battle Right Now
Wineries are closing, younger consumers aren’t buying, and the industry is struggling. But I'll be damned if I give up on it.
Mar 18 • 
Heather Daenitz
Documenting Harvest
And how to use that content across your marketing channels
Sep 3, 2024 • 
Heather Daenitz
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