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Miquel Hudin's avatar

Good post. I've been enjoying your articles overall.

I especially enjoyed the 'nimble' bit here as I remember during the insurrection all these people with scheduled posts rolling out tweeting, "The best Cabs to start the year!" I actually replied to one, "um, read the room?"

I assume you must have seen this as well which is why you mentioned it.

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Heather Daenitz's avatar

Yup, I see it so often! Recently, during free Lake Fire in Santa Ynez, a winery that was literally in the evacuation zone posted a “come visit us!” post (I learned their marketing team isn’t local and they most certainly had their post on a schedule).

I also saw it a lot at the very beginning of lockdown in 2020, at the start of Black Lives Matter in 2020, and of course during the insurrection.

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Miquel Hudin's avatar

"Stay on target. Stay on target."

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