I've always marketed my Red Cuvee the "Monday to Thursday Drinker". And it will likely stay fresh in the refrigerator for 4 days if you pump out the air. Don't think to hard about it, it's under $20, it generally pairs with everything, it's got a vintage on it, it's a red blend that I try to keep consistent. Did I mention it drinks fine right out of the refrigerator?
Why I don't call it my House Wine? The negative connotation, derived from restaurants in the Central San Joaquin Valley (where I'm originally from and make a market) that the house wine was either out of a 20L box or a massive jug in the back, out of sight from customers.
I've always marketed my Red Cuvee the "Monday to Thursday Drinker". And it will likely stay fresh in the refrigerator for 4 days if you pump out the air. Don't think to hard about it, it's under $20, it generally pairs with everything, it's got a vintage on it, it's a red blend that I try to keep consistent. Did I mention it drinks fine right out of the refrigerator?
Why I don't call it my House Wine? The negative connotation, derived from restaurants in the Central San Joaquin Valley (where I'm originally from and make a market) that the house wine was either out of a 20L box or a massive jug in the back, out of sight from customers.